In Practise Logo
In Practise Logo - Blue
In Practise Logo
IP Interview
Published August 27, 2020

Purplebricks: Disrupting UK Real Estate Agencies

PURPPurplebricksRMVRightmove
Executive Bio

Lee Wainwright

Former UK Chief Executive Officer at Purplebricks

Why is this interview interesting?

  • Comparison of the real estate transaction in the 1990s versus today
  • How the portals have degraded the consumer experience for real estate agencies
  • Drivers of traditional agency fee degradation
  • The buyer and seller user experience and journey on Purplebricks
  • The economics of a unit instruction on Purplebricks
  • Potential for Purplebricks to increase the instruction fee and ancillary revenue
  • Opportunities in monetizing the buyer on Purplebricks

Interview Transcript

Disclaimer: This interview is for informational purposes only and should not be relied upon as a basis for investment decisions. In Practise is an independent publisher and all opinions expressed by guests are solely their own opinions and do not reflect the opinion of In Practise.

This is a snippet of the transcript.to get full access.

Free Sample of 50+ Interviews

Sign up to test our content quality with a free sample of 50+ interviews.

Or contact sales for full access
Already have an account? Sign in

Related Content

Hemnet: Pre-Market Channels & Sucess-Based Model

Current Franchise Owner at a Swedish real estate broker

Swiss Marketplace Group: Swiss Real Estate Market & Brokerage Economics

Current Director at a Swiss Real Estate Brokerage

Hemnet: Pricing Strategy Evolution

Former Commercial Director at Hemnet

Hemnet: Product Strategy

Former Director at Hemnet

© 2024 In Practise. All rights reserved. This material is for informational purposes only and should not be considered as investment advice.