Interviews with operators from the world’s best companies

This edition embodies a core pillar on which we built In Practise - the belief that a carefully conducted interview with an experienced industry practitioner can yield deep insight into the fundamentals of a business and industry. This notion seems to have gotten lost amid the explosion of information and access to experts in recent years. The first volume of a series to be published over the coming years, the book is a collection of interviews that contain long shelf-life insights into how value is created in world-class businesses.

• How Costco buyers work with suppliers, manage categories, and drive dollars per pallet.
• The history of US wine and spirits distribution since Prohibition and scale benefits of Pernod Ricard and Constellation Brands
• How Domino's scales its network to dominate local markets
• Constellation Software's best-in-class processes to operate vertical market software companies
• How Universal Music works with artists and Spotify's bargaining power in the music value chain
• TransDigm's value-based pricing techniques and operational processes
• The history of PlayStation and Nintendo's approach to building durable intellectual property
• How LVMH and Goyard, the two oldest luxury leather companies globally, distributes product whilst maintaining brand equity
• How Sunbelt and United Rentals leverage economies of scale to consolidate the equipment rental market
• A practical account of how Danaher deploys its Business System across the group
• How Zara sources raw material, manufactures, distributes, and merchandises product compared to SHEIN

We've partnered with a UK-based printing company to run a limited number of copies sold on a first come, first served policy. The 300-page book is a clothbound hardback and slightly larger than A5. We designed it to feel great when reading but also look good on an office desk or at home. We plan to use Amazon FBA and MFC to ship to customers globally (a fun experiment as a 3P seller). You may pre-order the book directly with us to secure a copy before Christmas.