Primary Research for Long-Term Investors
With operators from
Built for long-term, fundamental equity investors
The highest quality primary research provider
Companies
Focus on structurally advantaged business models.
Executives
Our process is focused on sourcing quality executives, not speed and volume.
Interviews
All interviews are conducted by long-term, fundamental investors according to primary research best practices. Signal over noise.
Our Content
A Curated Content Library
We aim to the build the highest-quality content library for fundamental equity investors
In Practise Content
- Interviews hosted by the In Practise Team
- We publish research analysis on quality companies that interest us
- We also write a weekly newsletter summarizing our learnings from each interview
- Coverage: US and EU quality companies
Partner interviews
- 1-1 interviews are led by a select group of experienced fund managers.
- Partner interviews are recorded and available to all subscribers
- Partner investors are anonymised and the interviews are available in text format only
Listen to interviews
All interviews conducted by us available on Spotify
You can also listen on Apple Podcast or your favorite RSS podcast app.
In Practise Team Structure
Read more about how we are differentiated

Our Services
In Practise Partner Program
A focus on quality not volume and speed
Published Interviews
- Interview quality executives at the unit cost.
- Each interview is recorded, transcribed, and made available to the client exclusively for 14-days.
- After 14-days, interviews are published to all In Practise subscribers.
- Get access to quarterly transcript reviews and primary research workshops.
Private Interviews
- Interviews are exclusively available to the client and not published on our platform.
- Transcripts of private calls are available exclusively to the client.
What our clients are saying
Testimonials.

Elliot J. Turner
Managing Partner & CIO, RGA
In Practise offers the most unique, high caliber experts in areas where other networks have limited reach.

Christopher Mayer
Portfolio Manager, Woodlock House Family Capital
In Practise is my favorite primary research service with its focus on quality companies and its long-term orientation.

Stéphane Rueff
Managing Partner, LLP Investments AG
In Practise excels at sourcing the right experts. For me, In Practise stands for quality over quantity.
Pricing
Compare pricing plans
Free
Individual user
Free forever
Free access to 30+ interviews per year selected by In Practise
Listen on your podcast player
In Practise Weekly Newsletter
Core
Individual user
$400 / year
Access to historical content library
300+ new interviews per year
Access to IP Analysis articles
Access to IP Investor Dialogues
Enterprise
Enterprise Account
Contact us for Pricing
300+ new interviews per year
Listen on your podcast player
In Practise Weekly Newsletter
Custom compliance features
Access to In Practise Investor Dialogues
Prioritized customer support
Partner
Portfolio Managers
Contact us for Pricing
Access to conduct $500 executive interviews
Access to In Practise Primary Research Workshops
300+ new interviews per year
Listen on your podcast player
In Practise Weekly Newsletter
Custom compliance features
Access to In Practise Investor Dialogues
Prioritized customer support
For select fundamental equity PM's only
Become an Executive
A trusted partner to senior executives globally

Philip Green
Former Finance Director EU Operations at Amazon
In Practise makes knowledge accessible through insightful, well prepared and engaging conversations. Information is well curated and targeted to help everyone deep dive into topics of interest from real world experiences - from the people who’ve lived them.