Analyzing high quality companies. Directly with operators.

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Understand the world's highest quality companies

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Business Model
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Unit Economics
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Competitive Advantage


We publish two types of interviews

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In Practise Interviews

  • These are interviews hosted internally by the In Practise Team
  • 10 interviews per month
  • We also write a weekly newsletter summarizing our learnings from each interview
  • Coverage: US and EU quality companies

Investor-Led Interviews

  • 1-1 interviews are led by a select group of experienced fund managers.
  • Investor-led interviews are recorded and available to all subscribers
  • Investors are anonymised and the the interviews are available in text format only
  • Coverage: 80% ex-US quality companies; 20% US.

What our users are saying


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Andrew Fairclough

Analyst, Loews Corporation

Great guests + great questions = great interviews. The return on time spent with In Practise is among the highest out there.
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Sean Stannard-Stockton

CIO, Ensemble Capital Management

The product that In Practise is building around interviews with industry experts with a focus on long-term trends, rather than "calling the quarter", is the most exciting new research resource we've come across in a long time.
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Marc Werres

Managing Partner, Hinde Group

In Practise is head and shoulders above the rest with respect to the quality and curation of its content. When I read In Practise’s content, I always find myself thinking, these are exactly the types of companies I’m interested in and the questions I would be asking.

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Philip Green

Former Finance Director EU Operations at Amazon

In Practise makes knowledge accessible through insightful, well prepared and engaging conversations. Information is well curated and targeted to help everyone deep dive into topics of interest from real world experiences - from the people who’ve lived them.


Compare pricing plans


Single user

Free forever
Sign up now
1 In Practise interview per month
Listen on your podcast player
In Practise Weekly Newsletter
2 Video Interview Series per year


Single user

$40 / month
Sign up now
250+ new interviews per year
Listen on your podcast player
In Practise Weekly Newsletter
One New Interview Video Series per month
Global quality midcap coverage


Multiple users

Contact us for Pricing
Contact us
250+ new interviews per year
Listen on your podcast player
In Practise Weekly Newsletter
One New Interview Video Series per month
Global quality midcap coverage
Unlimited seats
Custom compliance features
Prioritized customer support


Portfolio Managers

Contact us for Pricing
Find Out More
250+ new interviews per year
Everything in the Enterprise tier
For select fundamental equity PM's only
Conduct executive interviews for $250 per interview
Prioritise In Practise interview pipeline
Join discussions with quality investors
In Practise Weekly Newsletter
Global Quality midcap coverage
Listen on your podcast player

Listen to our podcast

Any additional questions? See our Frequently Asked Questions.

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