Slerp & UK White Label Restaurant Food Delivery
Founder of Slerp and Co-Founder of Crosstown
inpractise.com/articles/slerp-and-uk-white-label-restaurant-delivery
Why is this interview interesting?
- How Slerp works with customers
- Differences in Slerp in the UK and Olo in US
- Why Shopify and Magento are not suited to hospitality SaaS
- Slerp customer base and AoV
- How restaurants can own the customer relationship through white label delivery
- Unit economics of white label delivery in London
- Challenges for restaurants going direct to customer
Slerp & UK White Label Restaurant Food Delivery (May 16, 2021)
JP Then
Founder of Slerp and Co-Founder of Crosstown
JP is the founder of Slerp, a UK enterprise software solution for restaurants similar to Olo, and cofounder of Crosstown, a leading London-based specialty coffee and doughnut chain. In 2013, JP founded Crosstown and was one of the first customers of Deliveroo and Uber Eats in London. He then founded Slerp to enable restaurants to sell directly to their customers and own the customer data. Slerp has various well known brands such as Gaucho or Roka as customers as well as hotels such as the Savoy and Connaught.
Interview Transcript
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