Published August 14, 2020
Competing with Howdens Joinery
inpractise.com/articles/howdens-joinery-competition
Executive Bio
Terry Brown
Former Commercial Director at Benchmarx Kitchens & Joinery, Travis Perkins
Why is this interview interesting?
- Differences between a trade and retail kitchen buying experience
- A typical trade kitchen transaction process
- How pricing is set for kitchens in the trade channel
- The importance of scale for Howdens
- What builders care about and how it was difficult for Benchmarx to compete with Howdens
- The importance of stock availability and kitchen designers
- The unique advantage of Howdens’ vertically integrated kitchen model
Interview Transcript
Disclaimer: This interview is for informational purposes only and should not be relied upon as a basis for investment decisions. In Practise is an independent publisher and all opinions expressed by guests are solely their own opinions and do not reflect the opinion of In Practise.
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