Getir & On-Demand Grocery Delivery
Former Chief Technology and Project Officer at Getir
inpractise.com/articles/getir-and-on-demand-grocery-delivery
Why is this interview interesting?
- Getir go-to-market strategy
- Picking and packing arrangement of dark stores
- Assortment and pricing relative to incumbents
- Gross margin and unit economics of dark stores
- How Getir competed with Delivery Hero food business in Turkey
- Outlook on market size and competition
Getir & On-Demand Grocery Delivery (August 16, 2021)
Mete Alp Oğuzer
Former Chief Technology and Project Officer at Getir
Mete is a Former Chief Technology Officer and Chief Project Officer at Getir, the Turkish-born on-demand delivery unicorn. He was responsible for building out the technology that runs Getir and he was involved in designing and organising the dark stores. As Chief Project Officer, he was responsible for rolling out the food delivery business that competed with Delivery Hero in Turkey.
Interview Transcript
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