Interview Clip
Published May 14, 2020
McDonalds Turn-Around: Obstacles To Implementing The Turnaround Plan
inpractise.com/articles/mvdonalds-turnaround-obstacles
Executive Bio
Larry Light
Former Global CMO, McDonald's
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Why is this interview interesting?
- How cultural resistance to the turnaround plan was overcome by redefining McDonalds' mission as a business: changing the mission statement
Interview Transcript
Disclaimer: This interview is for informational purposes only and should not be relied upon as a basis for investment decisions. In Practise is an independent publisher and all opinions expressed by guests are solely their own opinions and do not reflect the opinion of In Practise.
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