Interview Clip
Published April 20, 2020
Luxury Watches: Heritage & Storytelling
inpractise.com/articles/luxury-brand-heritage-storytelling
Executive Bio
Jens Fabian Herdieckerhoff
Former Marketing Director at Richemont, IWC Schaffhausen
Video is exclusive to members, sign up now to enjoy this and many other features.
Why is this interview interesting?
- Why a brand’s heritage is so important to the foundations of the business
- How to bring the heritage to life through storytelling
Interview Transcript
Disclaimer: This interview is for informational purposes only and should not be relied upon as a basis for investment decisions. In Practise is an independent publisher and all opinions expressed by guests are solely their own opinions and do not reflect the opinion of In Practise.
Free Sample of 50+ Interviews
Sign up to test our content quality with a free sample of 50+ interviews.
Or contact sales for full access
Related Content
Christian Dior: US Retail Strategy & Spend Concentration
Former Executive at Christian Dior
LVMH vs Kering: Supply Chain Analysis
Former Supply Chain Executive at LVMH
Prada: Miu Miu & Family Governance
Former Merchandising Director at Prada
Christian Dior: Business Mix & Growth History
Former Director at Christian Dior
© 2024 In Practise. All rights reserved. This material is for informational purposes only and should not be considered as investment advice.