Amazon Advertising

Founder and Managing Director at Marketplace AMP, Amazon Advertising Agency

Why is this interview interesting?

  • Amazon ad formats
  • Growth in CPC on Sponsored Display and DSP
  • Who Amazon is taking market share from
  • Why Facebook could be under pressure
  • How Walmart is looking to roll out their own ad platform
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Executive Bio

Matt Anderson

Founder and Managing Director at Marketplace AMP, Amazon Advertising Agency

Matt is the Founder and Managing Director of Marketplace AMP, a leading UK-based Amazon digital agency. Marketplace AMP focuses on allocating advertising spend for grocery, food, and health brands across Amazon, Walmart, Ocado and has experience on Facebook and Google for other brand categories. Matt has been working with Amazon Marketing Services for over 11 years and is one of the most experienced Amazon advertising specialists in the UK.Read more

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Amazon Advertising (July 12, 2021)

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