Interview Clip
Published April 16, 2020
Rimowa versus Goyard: Sales and Distribution Strategies
inpractise.com/articles/rimowa-goyard-sales-distribution-strategy
Executive Bio
Clement Brunet-Moret
Former Managing Director at RIMOWA and Goyard
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Why is this interview interesting?
- Differences in the way frontline staff sold Goyard and RIMOWA products
- Pitching functional (luggage) versus emotional (luxury bags) products
Interview Transcript
Disclaimer: This interview is for informational purposes only and should not be relied upon as a basis for investment decisions. In Practise is an independent publisher and all opinions expressed by guests are solely their own opinions and do not reflect the opinion of In Practise.
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