SaaS Business Models and the UK HCM Market

Former Product Marketing Director HCM Solutions, Sage

Why is this interview interesting?

  • How HCM software vendors are likely to perform in a weaker economy
  • Tactical options software vendors have to address weakening demand
  • Outlook for pricing for cloud HCM solutions
  • Comparing 2020 to the 2008-2009 crisis as it impacts HCM software vendors
  • Why smaller vendors are going to struggle more than larger ones
  • How Xero and Workday differentiated their offering by creating a sense of community with customers and through better customer support
  • The risks to a buy-and-build strategy: how a company like Sage has added complexity to its customer offering and how competitors are capitalizing on this
  • Software vendor strategy: the merits of best-of-breed versus a portfolio of solutions

Executive Bio

Jaime Losantos

Former Product Marketing Director HCM Solutions, Sage

Jaime has over 25 years experience in the Enterprise Resource Planning (ERP) and Human Capital Management (HCM) software industry. From 1999-2012 Jaime held a number of positions at Oracle including Product Strategy Manager for HCM, Development Director for Oracle’s Southern Europe Human Capital Management (HCM) business, and EMEA Business Development Director for HCM. After Oracle, Jaime moved into a series of senior product strategy and marketing roles at market-leading HCM software businesses including Workday (Senior Manager, Product Marketing EMEA), ADP (Director, EMEA Product Marketing), MHR (Director of Market Strategy) and Sage (Product Marketing Director, HCM Solutions). He now runs a consultancy business advising software vendors and investors on product and marketing strategy. Read more

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SaaS Business Models and the UK HCM Market(May 27, 2020)

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