The expert is a former CarMax executive with 20 years of experience, with roles across store, regional, and corporate levels. He played a key role in the early stages of CarMax's omnichannel strategy and was instrumental in implementing cost control strategies. He was also involved in testing the company's pictures program and can provide a comprehensive breakdown of the unit flow through the CarMax network.
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CarMax, however, will never purchase a frontline ready car. This decision is based on four variables: cost, quality, speed and safety. When they factor in safety, it’s not just about the safety for their employees to do the work, it's the safety for their customer. They won't waiver on safety, and that's why they would never allow it unless CarMax worked a deal with them and was co-located on those properties. And it was CarMax employees following CarMax processes, using CarMax resources to recondition those cars.
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So, the moment that hand goes up for CarMax is when the seller gives the auction block the green light to accept the bid on the car, even if it's below what they started at. This is because they know they can sell many cars to CarMax.
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I would estimate the advantage to be around $500 per car.
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The expert is a former CarMax executive with 20 years of experience, with roles across store, regional, and corporate levels. He played a key role in the early stages of CarMax's omnichannel strategy and was instrumental in implementing cost control strategies. He was also involved in testing the company's pictures program and can provide a comprehensive breakdown of the unit flow through the CarMax network.