Executive Bio
Russell Joy
Former Director at Ste. Michelle Wine Estates
In Practise Notes
- The Napa Valley is consolidating; limited room to grow reduces the availability of fruit from the region. This limits the ability of corporations to scale which has led to larger wineries buying family-owned wineries and vineyards.
- Napa fruit pricing.
- The differences between sourcing premium fruit for a $100 bottle of wine vs a $30 bottle. The lack of access to high quality fruit could be a limitation for WINE moving into the premium segment.
- The unit operational costs of a bottle of wine
- Custom facility pricing. This would be the rates Naked would pay to scale production.
- Barrel unit costs
- 2005 Granholm ruling and distributor consolidation is driving small wineries DTC
- How Naked works with outsourcing custom winemaking facilities
- Difference in fruit costs per ton between premium and average wine bottles
Interview Transcript
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Audio
Napa Wine & The Winemaking Process(August 3, 2021)
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