IP InterviewPublished August 14, 2023
Diploma PLC: Windy City Wire
inpractise.com/articles/diploma-plc-windy-city-wire
Executive Bio
Former VP of Sales at Windy City Wire, Diploma PLC
Interview Transcript
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Why don't other distributors emulate Windy City's approach?
The primary reason why other companies don't replicate Windy City's approach is that they don't manufacture the cable themselves. They purchase it from various manufacturers. Windy City, on the other hand, manufactures its own product, allowing it to control its packaging and branding.
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