car2go and Car Sharing Economics
Former, Director of Business Innovation, Daimler AG and co-founding CEO of Car2go
inpractise.com/articles/car-sharing
Why is this interview interesting?
- The history of the car-sharing market
- Position of the DAI/BMW JV versus Zipcar
- Car sharing use cases and customer type
- The unit economics of car sharing
- Incumbent OEMs positioning as a ‘mobility provider’ versus car maker
car2go and Car Sharing Economics(December 11, 2019)
Wilfried Steffen
Former, Director of Business Innovation, Daimler AG and co-founding CEO of Car2go
Interview Transcript
This is a snippet of the transcript, sign up to read more.
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