Russell has nearly 30 years experience in the UK property market across both old traditional models and new hybrid agencies. He was the Founder and CEO of Emoov, the UK’s former second largest online estate agency, before the business entered administration in 2019. Russell founded Emoov in 2010 and pioneered the online model which raised over £27m in venture capital to compete with Purplebricks. Russell previously ran Quirk Deakin, an independent traditional estate agency in the South East of England. He currently runs a Keller Williams franchise in the UK and is a regular commentator on UK property.