Spirit Airlines: Managing a Crisis
Video Series Summary
Ben Baldanza, the Former CEO at Spirit Airlines, walks through how airline CEO's will be thinking and managing the business through the COVID-19 crisis.
During this course, we will explore:
- The outlook on both leisure and business travel demand
- Operational changes and challenges to navigate the health crisis
- The relationship between capacity and price and how each evolved in 2008 and 9/11
- How airline CEO's will think about managing the fleet and hedging fuel costs
- Competition dynamics between low cost and flag carriers during a crisis