Adyen, Cash App: Navigating Complex Payment Partnerships
Manager of Strategic Partnerships at Cash App
inpractise.com/articles/adyen-cash-app-navigating-complex-payment-partnerships
Manager of Strategic Partnerships at Cash App
Interview Transcript
This is a snippet of the transcript, sign up to read more.
What was your biggest learning from this whole process? You devoted significant resources and time to focus on a player, and it didn't evolve as you wanted. You had to dismantle the partnership in a short period.
For us, it was a bridge that made sense. We can't have disruptions to our main business, which is facilitating peer-to-peer transactions. Without an acquirer, our market cap and stock would be at risk. The 18-month engagement made sense, even though it was resource-intensive and costly. Working with Adyen was beneficial because they pushed us to implement velocity controls and more documentation. We realized that if we're going to do the self-acquiring model, our bank is FDIC-regulated, and we have to meet federal regulatory standards. Adyen helped us reach a place we wanted to go, even if it was a lot of work and expensive. In the long run, it was very helpful.
This is a snippet of the transcript, sign up to read more.
Related Content
Adyen, Cash App: Commoditization & Switching Costs of Payment Processing Platforms
Former Product Lead at Cash App
Adyen: Pricing, Culture & Talent
Former VP Account Management at Adyen
Adyen: Balancing Global Reach with Local Expertise
Senior Product Manager at BlaBlaCar
Adyen: Merchant Switching Costs & Price War
Former Account Manager at Adyen
Copyright Notice
This document may not be reproduced, distributed, or transmitted in any form or by any means including resale of any part, unauthorised distribution to a third party or other electronic methods, without the prior written permission of IP 1 Ltd.
IP 1 Ltd, trading as In Practise (herein referred to as "IP") is a company registered in England and Wales and is not a registered investment advisor or broker-dealer, and is not licensed nor qualified to provide investment advice.
In Practise reserves all copyright, intellectual and other property rights in the Content. The information published in this transcript (“Content”) is for information purposes only and should not be used as the sole basis for making any investment decision. Information provided by IP is to be used as an educational tool and nothing in this Content shall be construed as an offer, recommendation or solicitation regarding any financial product, service or management of investments or securities. The views of the executive expressed in the Content are those of the expert and they are not endorsed by, nor do they represent the opinion of In Practise. In Practise makes no representations and accepts no liability for the Content or for any errors, omissions, or inaccuracies will in no way be held liable for any potential or actual violations of laws, including without limitation any securities laws, based on Information sent to you by In Practise.
© 2025 IP 1 Ltd. All rights reserved.