Director of Digital & Retail Experience, Cosmetics & Fragrance Distributor

Former Director of Marketing Operations at a travel retail distributor with 20+ years in the industry, leading digital and omnichannel customer experience strategies across 80+ brands and 150+ client activations. Built and championed the adoption of monday.com across the enterprise—managing 100 licenses and a ~$60K annual spend—after evaluating against Asana, and now oversees workflow optimization, cross-departmental rollout, and platform governance across marketing, IT, and HR functions.