Marketing Director, CPG E-Commerce

Former Marketing Director at a family-run CPG e-commerce business with 10+ years of experience in direct-to-consumer marketing and 9+ years as a Klaviyo power user managing a $200K+ annual marketing technology budget. Led the consolidation of multiple marketing platforms onto Klaviyo's full product suite—including email, SMS, reviews, AI, helpdesk, and customer analytics—while scaling email volume to 70 million messages monthly across a 2 million+ profile database on Shopify.