Former Director at The Trade Desk, Inc.

The expert is a former Lead Associate Trading Director at The Trade Desk, where he played a key role in driving multi-channel growth for top-tier clients, contributing to nearly a third of their overall revenue. At The Trade Desk, he specialized in educating advertisers on emerging formats such as Digital Out-of-Home (DOOH), Connected TV (CTV/OTT), and Retail Media. He also worked closely with leading retail partners across the region to elevate brand visibility and campaign effectiveness.