Julian Newby

Former Global Data Strategy Director at MediaCom and Current Director at YouGov

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  • WPP


Julian has been working in media agencies for over 25 years. He started his career as a marketer at large UK brands before moving into media planning and buying working with brands to plan campaigns and then negotiate and execute media plans. He is the Former Global Data Strategy and Analytics Director at MediaCom, a large media agency owned by WPP, where he was responsible for helping brands use data to plan, buy, and measure media campaigns. Julian was once a customer of YouGov at MediaCom and is now the Sector Head of Media for YouGov where he works with agencies to plan and activate campaigns with YouGov data.