Partner Interview
Published April 3, 2025
LGI Homes: Forecasting Demand & the Power of a Local Salesforce
inpractise.com/articles/lgi-homes-importance-of-local-salesforce
Executive Bio
Former Sales Manager at LGI Homes
Interview Transcript
Disclaimer: This interview is for informational purposes only and should not be relied upon as a basis for investment decisions. In Practise is an independent publisher and all opinions expressed by guests are solely their own opinions and do not reflect the opinion of In Practise.
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Yes, I have. But I'm curious to understand, where does this concept come from?
All marketing is managed by the corporate team. Part of the research for marketing is conducted before we purchase the land. For instance, we confirm that there are at least 50,000 renters within a 30 square mile area. This is because our primary focus is converting renters to homeowners.
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