Partner Interview
Published December 16, 2025
CarMax: Recon Rigidity & Digital Gap vs Carvana
inpractise.com/articles/carmax-recon-rigidity-and-digital-gap-vs-carvana
Executive Bio
Former Digital Merchandising Executive at CarMax
Summary
Subscribe to access hundreds of interviews and primary research
Or contact sales for full access
Interview Transcript
Disclaimer: This interview is for informational purposes only and should not be relied upon as a basis for investment decisions. In Practise is an independent publisher and all opinions expressed by guests are solely their own opinions and do not reflect the opinion of In Practise.
This is a snippet of the transcript.to get full access.
I'm curious, besides the online experience and sourcing, are there other areas like logistics, data, and pricing where Carvana seems to be ahead of CarMax operationally, from your perspective or from talking to people?
My guess would be that it has to be in their reconditioning. I don't think they go as deep, or maybe they've done research to see that they don't need to go as deep in terms of the reconditioning standards that CarMax prides itself on. It's like 15 hours from when a car starts its process until it becomes saleable, which must impact their margin significantly. I know for a fact that Carvana does not invest in the 75-point inspection or whatever it is to make the cars like new again. So, I imagine it's coming out of reconditioning and making cars available faster, potentially not doing as much because they've figured that customers are okay with a scratch on the bumper or whatever.
Free Sample of 50+ Interviews
Sign up to test our content quality with a free sample of 50+ interviews.
Or contact sales for full access
Related Content

American Credit Acceptance: POS-Driven Subprime Auto Lending & Unit Economics
Former Head of a Specialty Finance Division at a U.S. Subprime Auto Lender

Carvana: Root & Embedded Insurance Moat
Former Senior Executive at Root

Auto1 Group: European Used Car Retail Economics
Former Managing Director at Auto1

Carvana: Service Expansion Amid Reconditioning Capacity Limits
Former Associate Director of Inspection Centers at Carvana
© 2024 In Practise. All rights reserved. This material is for informational purposes only and should not be considered as investment advice.