How realistic is it for Inter Cars to expand successfully to Germany and Austria?

What is as well against Inter Cars is, as in Switzerland, I said that it is a traditional market. In Germany it should be very similar, that many customers are second or third generation of the family business, running the business. The third layer means that his father did it before and his grandfather as well. All of them always bought the goods from Westfalia-Müller or from Stahlgruber.

What you're saying is that it makes the German market easier to compete for a new company, because knowing people is not a big advantage anymore?

In Germany, the hourly labor rate at an independent workshop—not an authorized dealer such as Mercedes-Benz—can easily reach €50–€60 per hour. In the Czech Republic or Poland, the equivalent rate may be closer to €20 per hour. This difference is extremely important because workshops in the Czech Republic and Poland rely much more heavily on margins from spare parts sales. As a result, they put much stronger pressure on suppliers to reduce purchase prices.

What you're saying is that it makes the German market easier to compete for a new company, because knowing people is not a big advantage anymore?

In Germany, by contrast, workshops earn significantly more from labor, so profits on spare parts are viewed more as an additional bonus. Of course, German workshops still negotiate for better pricing, but price pressure is not as intense. What matters more to them is reliability. A lower price is meaningless if the supplier cannot guarantee consistent, high-quality delivery service.