That was one of my questions, why haven't they acquired more businesses? I suppose spending 600 million krone is one reason. Why haven’t they made more acquisitions? 

That's not on his agenda. He's likely content with where he is today. The business is a manageable size. He spends most of his time in Florida, overseeing the business. He doesn't want to add any complexity or risk. It's a good cash cow for him. Looking back, he was probably fortunate that the antitrust authorities rejected the deal with LMG. Considering what he earns annually now, just from his salary and such, it would have been a waste. He has a son, Mads, and he's probably still hoping that one day he will be mature enough to lead the company.