Partner Interview
Published March 4, 2024
Miller Industries: Towing Market Dynamics
inpractise.com/articles/miller-industries-towing-market-dynamics
Executive Bio
Former District Sales Manager at Miller Industries
Interview Transcript
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Yes, and could you also describe the competitive landscape a bit?
The dealer network is crucial. There was a company that built large wreckers for hundreds of thousands of dollars less than any other competitor because they didn't have to pay for the dealer network marketing. But when parts broke, you had to order them from China and wait for a month and a half. The dealer network is essential, and it's one of the factors that define the industry.
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